What is paid social

The great thing about our paid social marketing services is that we can tailor your ads to very specific demographics, so we can make a series of ads targeted to the different kinds of leads you want to generate. Maybe you want to target different age groups, geographical areas, or buying behaviors. Our paid social marketing services will help you determine the most effective ways to target and retarget potential leads. Paid social ads allow you to accumulate views and clicks more quickly than if you were putting out ads and waiting for traffic to accumulate organically.

Similar to paid searches, paid social ads often focus on a pay-per-click model, so you have to pay every time someone clicks on your ads. Every social media platform displays content differently and is used for different purposes, so our paid social media services take into account which platforms we think would be most suitable for the kinds of goods/services you offer. For example, if you are a clothing company, using Instagram ads to show off your products makes more sense than using Twitter, which is mostly a verbal medium.

We can help you find the exact graphics, captions, hashtags, and release schedules that will give your ads maximum impact. As another example, if you are looking to target middle-aged customers about insurance policies or retirement plans, Facebook ads would be more appropriate as those users tend to skew older. But we can help you narrow your target even further to get the right eyes on your content. With our paid social media services, your ads will be bringing in clicks, shares, and conversions in no time.

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We've helped others like you attract more leads on social media. Starting is easy, book a quick call and get all your paid social questions answered by an expert. Let's get the ball rolling … all the way to the top!

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